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Hubert Burda
Dear Michael, when your father sent out his first catalogues, my father began publishing the magazine which is now known as BUNTE.
However, much more connects us than the long and fruitful business relationship that our fathers founded in post-war Germany: in the nearly 50 years that we have known each other, we have experienced probably the most exciting chapters in recent economic history. I remember when we both went to Moscow in 1987, two years before the Berlin Wall fell, after which globalisation reached completely new dimensions. From 1995 onwards, we became aware of the fundamental importance of the digital revolution for our respective sectors. The farsightedness with which you tapped into these new markets and worlds and the courage with which you face challenges from completely new competitors impresses me time and again.
Your life’s achievements would, however, be inadequately described if we reduced them to your outstanding entrepreneurial successes. It is also your admirable commitment to our society which distinguishes you as a human being, your unparalleled generosity and the conviction that entrepreneurship must always also keep an eye on the common good. Through all this, you naturally maintain your noble Hanseatic understatement, which always makes me think of you when I read Thomas Mann.
Many happy returns on your birthday!
Yours,
Hubert